SpeedVegas Motorsport Theme Park partners with Michelin North America and BFGoodrich Tires for its supercar track and off-road experience
SpeedVegas – the Motorsport Theme Park located at the gateway to America’s Entertainment Capital – has entered a partnership with Michelin North America, which will become the Official Tire of SpeedVegas. The agreement came into effect on January 1st, 2021, and will be followed by a number of consumer incentive programs during the first quarter of the year.
As a result of the partnership, all the Supercars available for the high-speed track experiences at SpeedVegas will be equipped with the latest high-performance tires from Michelin. This will offer visitors to the Motorsport Theme Park an unrivaled level of grip and handling precision on the 1.5-mile road course.
Additionally, Michelin will ensure that all the off-road vehicles at SpeedVegas will be equipped with tires from its BFGoodrich brand. These will be used on the challenging 1.4-mile off-road course that dominates the dirt portion of the facility.
“We’re thrilled to partner with Michelin and BFGoodrich, two of the most historic names in motorsport,” said Greg Schroeder, CEO at SpeedVegas. “Giving guests a premium experience with enhanced safety is paramount for us, and our tire partner will ensure we can continue to deliver an exciting experience.”
“Partnering with SpeedVegas provides an opportunity for Michelin to showcase our product in a unique way,” said Daphne Risco, Retail & Driving Experience manager. “By offering a wide variety of courses to choose from, it allows us to show the right tire changes everything.”
The SpeedVegas Motorsport Theme Park is open for business to Las Vegas visitors, with shuttle buses available to transport guests from the Las Vegas strip.
Visit https://speedvegas.com/ for the latest visitor information, details about the facility’s COVID-19 precautions, and any available discount programs.
SPEEDVEGAS is a 100-acre motorsports destination, offering track and off-road driving experiences and a best-in-class clubhouse for clients from around the world to enjoy. Based in Las Vegas, NV, SPEEDVEGAS is located on South Las Vegas Blvd. just 10 minutes from the world-famous “Welcome to Las Vegas” sign. For more information visit us at www.speedvegas.com
About Michelin North America
Michelin, the leading mobility company, is dedicated to enhancing its clients’ mobility, sustainably; designing and distributing the most suitable tires, services and solutions for its clients’ needs; providing digital services, maps and guides to help enrich trips and travels and make them unique experiences; and developing high-technology materials that serve a variety of industries. Headquartered in Greenville, S.C., Michelin North America, Inc. (www.michelinman.com) has more than 21,400 employees and operates 19 major manufacturing plants.
About BFGoodrich Tires
BFGoodrich Tires is dedicated to providing high-performance tires for those who have a passion for driving in virtually any environment. Combining technical expertise with 50 years of motorsports experience, BFGoodrich delivers tires for a full range of driving experiences from ultra-high performance street to off-road terrain with one common theme – extreme performance. Come upgrade your performance with BFGoodrich and see where our tires can take you at www.BFGoodrichTires.com, www.BFGoodrichRacing.com, as well as on Facebook, Twitter and Instagram at @BFGoodrichTires.
Josh Bulrice – Director of Marketing